Hello Kitty Designer Steps Down After 46 Years as the Character's Primary Artist. Here's What's Next for the Brand

Yamaguchi had a major influence on the character's development through some key stages of success at Sanrio ...
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Hello Kitty’s beloved designer is officially retiring after 46 years

Hello Kitty’s legendary designer Yuko Yamaguchi is stepping down at 70, ending a 46-year era that turned the character into a global pop icon.

Converse’s Adorable Hello Kitty Collection Features Swarovski Crystals, $15 Bag Charms & All Your Fave Characters

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Hello Kitty Designer Steps Down After 46 Years as the Character's Primary Artist. Here's What's Next for the Brand

Yamaguchi had a major influence on the character's development through some key stages of success at Sanrio Aaron Tam / AFP via Getty Yuko Yamaguchi's departure from Sanrio was announced on Feb. 9 ...