We can't seem to escape the froth of AI versus SaaS. But as my recent talk with SAP' Balaji Balasubramanian showed, we need to take the reckoning further. On the heels of NRF and SAP's Retail ...

Since I last reviewed SAP's CX strategy, via ASUGForward 2021, much has changed. CRM industry stalwart Bob Stutz, who returned to SAP in October 2019 to head up the SAP customer experience team, has ...

WALLDORF— SAP SE (NYSE: SAP), a global leader in enterprise cloud solutions, today announced new generative AI capabilities across the SAP Customer Experience portfolio, including SAP’s ...

Coveo AI Search and Recommendations for SAP Customer Experience Now An SAP® Endorsed App for SAP for Commerce Cloud and SAP Service Cloud SAP Endorsed Apps are premium certified by SAP with added ...

WALLDORF, Germany, May 6, 2019 /PRNewswire/ -- SAP SE (NYSE: SAP) today announced new features for its SAP® C/4HANA suite of leading customer experience (CX) solutions to help businesses and ...

PARIS and MUNICH, April 2, 2025 /PRNewswire/ -- Nagarro, a global leader in digital engineering, announced today the business transfer of Notion Edge France, an SAP gold partner specializing in the ...

SAP, the company traditionally known for its database-management, ERP, back-end enterprise software, continued its five-year foray into the world of customer experience software today. The company ...

SAP today at its CX Live virtual event introduced generative artificial intelligence capabilities across the SAP Customer Experience portfolio, including SAP's natural-language generative AI copilot ...

The art of attracting and keeping customers boils down to the conviction of your strategy and your ability to keep them happy. Your technology must be seamless, and leave customers feeling rewarded.

Sameer Patel is transforming the customer experience (CX) for software giant SAP’s clients. We spoke recently about the changes occurring for CMOs today and their impact on both the role and the ...

Enterprise software giant SAP has reported positive performance in 2018, driven by growth across its Customer Experience (CX) and Fieldglass offerings. SAP's cloud-based CX systems such as Commerce ...